Biography

Jesse Willms is a dedicated and experienced business professional with a wide range of expertise across a number of different industries and areas of interest. The famed business owner, entrepreneur, internet marketer, and car history aficionado, Jesse has built a name for himself not only in Las Vegas, Nevada, where he currently resides, but throughout the United States and Canada as well. Renowned for his ability to bring internet businesses into the realm of multimillion dollar enterprises, Jesse has spent more than half of his life creating, innovating, and ideating new business ideas and new business models. He leverages the web in his pursuit for wealth creation, and he follows in the footsteps of people like Warren Buffet and Bill Gates, skilled innovators who understood how to bring something new to the table.

From a young age, Jesse had always been interested in business. Growing up in Alberta, Canada, Jesse was a good student. However, his parents had a difficult time getting him to complete his assignments – not because he couldn’t complete them, but simply because he had his sights set somewhere else. Jesse was an avid reader as a kid, and he loved reading books about business. He built up his knowledge of some of the most famous business owners, entrepreneurs, and investors in history, and continued to amass a wealth of information, which he would eventually use to fuel his own business endeavors a few short years later.

Before he even graduated high school, he began selling many of the books that he had read on the internet. He realized that there was an opportunity to explore and exploit a potential market gap by purchasing books overseas, and then reselling them in America at lower prices than mainstream book retailers on the web. By just 16 years old, he took what he had learned from his bookselling venture and brought it into the world of computer software. Just one year later, he decided to quit school and continue to pursue his passions as a business owner and entrepreneur by selling products online. 

The Beginnings

eDirect was Jesse’s first official business. Essentially, the company was a software retailer that sold software applications and licenses online. In fact, it was one of the largest resellers of Microsoft Office, Microsoft Word, and Adobe Photoshop. To turn a profit and generate revenue, Jesse developed a unique strategy where they would give consumers discounts by purchasing the software first from different countries where the retail prices were cheaper. When they would resell the licenses to consumers in North America, they were able to do so at a discount, effectively undercutting big-name retailers at the price point and generating more than $40 million in software sales.

Once Jesse determined just how successful this business model could be, he expanded eDirect and made it easier for students to acquire the software applications that they required for school. They began offering academic discounts to students and capitalized on leveraging large corporate discounts to provide maximum savings.

After eDirect, Jesse went on a serial entrepreneurial spree, founding 22 multimillion dollar supplement companies between 2007 and 2011, with these brands earning a profit of more than $500 in sales. These companies sold products like diet teas, acai berries, teeth whitening products, and more. Throughout this massive undertaking, Jesse developed the marketing strategies for each of these brands, implementing a pay-per-click advertising campaign that helped to amass nearly half a billion dollars in sales.

WuYi Tea was just one of the brands that Jesse founded during this time – and it was also one of the most successfully and popular of its time. As a tea brand, WuYi Tea was able to build up a massive following and a tremendous reputation as selling tasty, quality teas that people were willing to go out of their way to purchase. For instance, in just two years, the brand sold more than $100 million worth of tea between 2007 and 2009. The company became known as the #1 oolong tea retailer in the US. From there, Jesse founded Dazzle White, one of the most famous teeth whitening pen products available in the market. This company went on to generate $50 million in sales alone. 

In 2010, Jesse went on to form two unique businesses – one of which would serve as the foundation for what would become his most successful companies in terms of scale, notoriety, and longevity. These new companies were more focused on the distribution of information, rather than a commodity.

Penguin Leads began as a company that wanted to enhance the public’s access to public information in an easy, affordable way. Penguin Leads was an aggregate of public records, property records, and background check websites that provided users with access to this information for a fee. Essentially, the platform was a pay per use platform, where users interested in accessing the records listed through the various websites under Penguin Leads would be required to pay a fee. From 2012 to 2018, the company generated $20 million in sales. Although Penguin Leads was short lived, this company and its business model provided Jesse with some much needed insight into how he could go about structuring his next endeavor.

Understanding that he had a real knack for digital marketing, Jesse decided to use some of the same strategies that he used as a health supplement retailer and apply them to an area that he was really passionate about – vehicles. Ever since he was a child, Jesse always had an interest in automobiles, and he knew that he would eventually start a business around his passion.

At the time, he was looking for a new venture after Penguin Leads and returned back to his roots to find some inspiration. In 2012, Car History Group came to fruition as a collection of car history websites using a model that was quite similar to the one he used for Penguin Leads. The purpose of these websites was to make it easier for interested buyers and car owners to learn the history of their vehicles either before purchases or after purchases. Through this single, intuitive platform, customers were able to search through VIN numbers, make and models, and year models to find public information related to their vehicle’s history. 

More than 3 million monthly visitors continue to use Car History Group and their affiliate websites like vehiclehistory.com to search the history of their automobiles. With such a massive user base, Car History Group has become rather famous in the industry, and it’s received attention across a variety of publications, including USNews, Newsweek, Fox, Detroit News, and Digital Trends. Jesse was instrumental in Car History Group’s success, ultimately establishing and enforcing the organization’s vision and mission and developing strong and clear-cut principles with which it would base its strategic short/long-term goals around. 

Today, Jesse remains a proud internet marketer, influencer, and entrepreneur is still quite active. He resides in the beautiful city of Las Vegas, Nevada, where he continues to manage Car History Group. More recently, Jesse has begun to dedicate his free time to helping entrepreneurs get on their feet. As an influencer, coach, and mentor, Jesse provides entrepreneurs with the support, resources, and strategies that they need to get their businesses off of the ground. 

Jesse proudly supervises a team of content writers and creators as they craft exciting content that will pique the interests of today’s younger entrepreneurs. In addition, he also provides internet marketers with free advice on how to start their own company. With frequent workshops and courses on split testing, marketing, product development, and SEO, Jesse continues to use what he’s learned throughout his young career to help fuel the fires of innovation and business ideation in the next generation of entrepreneurs. As someone who never shies away from an opportunity to try something new, Jesse hopes to instill the very same mindset in the next generation of entrepreneurs. 

Recent Publications

Jan 2018 – Present

Feb 16, 2021

News
AllTopStartups

Jesse Willms – Here’s Why Businesses Shouldn’t Ignore Social Media

Jesse Willms, the serial entrepreneur who started his first business at 15 years old, founded more than 20 different online health supplement companies generating more than $500 million in revenue, and the current owner of Car History Group explains to business owners and entrepreneurs that ignoring social media is a big mistake. As a digital marketing expert, Jesse understands that social media has the power to make or break a business, and in this article, he shows business owners and entrepreneurs just how to leverage the power of social media to boost their brand recognition, generate high quality leads, and boost sales.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Jesse Willms Talks All About Content Delivery On The Web

Jesse Willms didn’t become one of the most successful entrepreneurs of the generation overnight – even though it might seem that way. Instead, he carefully and methodically built his expertise in digital marketing and grew his content delivery network to the point where he was able to build more than 20 different health supplement businesses on the web and generate more than $500 million in sales. As a digital marketing professional, Jesse understands how to build a business on the web. It begins with generating a buzz by pushing relevant content to all of the right users. In this article, hear Jesse talk all about the power of building your own Content Delivery Network (CDN) to reach audiences around the globe.

Jan 2018 – Present

Feb 16, 2021

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Jesse Willms

Content Creation As Told By Jesse Willms

If there is anyone who understands the power of digital marketing and social media, it’s Jesse Willms. Throughout his exciting career as a serial entrepreneur, Jesse has built more than 25 successful businesses on the web – all of them generating millions of dollars in sales. How did he do it? By creating engaging content that resonated with the perfect target audience. If you’re interested in learning how to create compelling content that generates leads and drives conversions, learn from a real digital marketing guru by reading this article.

Jan 2018 – Present

Feb 16, 2021

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Jesse Willms

Content Syndication As Told By Jesse Willms

In the world of digital marketing, there are a ton of terms that get thrown around frequently – brand identity, content creation, engagement – and of course, something called content syndication. Content syndication occurs when a single piece of content gets republished more than once on multiple websites. The purpose of this is to provide a backlink back to the source, ultimately driving traffic to a targeted origin. Throughout Jesse’s career, he’s leveraged the power of Content Syndication to build his online businesses from the ground up. Hear all about his process and his journey in this article.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Jesse Willms 4 P’s of Marketing

If there is anyone to learn all about digital marketing best practices from, it’s Jesse Willms. If you haven’t heard, Jesse founded his first online company at just 15 years old. Then he went on to launch 20 different online health supplement brands, generating millions of dollars in revenue. Today, he is the proud owner of Car History Group, which has been talked about all around the world. As a seasoned digital marketing professional who knows just how to build a business from scratch on the web, his 4 P’s of marketing are a Godsend for business owners and entrepreneurs alike. Learn about them below!

Jan 2018 – Present

Feb 16, 2021

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Jesse Willms

How To Make Money With ClickBank

The world of affiliate marketing is effectively booming – and for good reason. The fact of the matter is that anyone can earn money online through affiliate marketing – especially if you know how to make the most out of ClickBank. Learn from the world-renowned and generational success story, Jesse Willms, and hear all about his ClickBank strategies. Jesse has founded more than 25 different online companies since he was 15 years old and today, he wants to share his best strategies with aspiring entrepreneurs. Learn all about Jesse’s take on ClickBank in this article.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Jesse Willms & The Power of Featured Snippets

For any online business, discoverability and visibility is key – especially with search engines like Google. For Jesse Willms, much of the success earned from his more than 20 online businesses comes from leveraging the power of digital marketing and search engine exposure. Featured Snippets are short bits of text that appear above Google’s SERPs when a user enters a search query. If you’re able to get your snippet featured, you can boost your visibility like never before. Learn all about the best strategies from the man who brought every business he ever launched to tremendous success.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Product Marketing 101 With Jesse Willms

While Jesse Willms is certainly considered a serial entrepreneur and a wildly successful business owner, his true calling comes down to digital marketing. With Jesse’s more than 20 online businesses, it didn’t exactly matter what he was selling – it simply came down to how he marketed it. In this article, learn all about some of Jesse’s strategies, secrets, and tricks of the trade, so that you can boost your product marketing strategy and hit the ground running. Check out the link below.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

YouTube Content Creation As Told By Jesse Willms

YouTube has been wildly popular all around the world since its founding in the early 2000s. Since then, it has become an integral cog in the wheel of the social media machine that has dominated the online experience in the first two decades of the 2000s. One of the most skilled digital marketers of our generation, Jesse Willms, is now here to share his thoughts and strategies regarding YouTube content creation. As someone who understands just how to drive engagement, generate sales, and transform startups into multimillion dollar online businesses, Jesse has the right tips and tricks of the trade to ensure that the next generation of business owners and entrepreneurs follow in his footsteps.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Jesse Willms Explains Email Marketing

When you’re trying to build a business – whether it’s online or in-person – one of the best things you can do is connect with your customers or potential leads via email. Email still has a presence in our world today, and it’s a great way to market your business, your services, and your products. Just ask Jesse Willms, the man who built more than 20 successful online companies and generated millions of dollars in revenue before he turned 30 years old. In this article, Jesse explains email marketing in lay terms and provides business owners and entrepreneurs with some tips to get started.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

User Generated Content 101 – Hear From Jesse Willms

Did you know that 74% of millennial travelers say that user-generated content (i.e., images, videos, and text produced by users and not by businesses) has the most noticeable impact on them as compared to professional photos? People want to see real content on the internet because it reflects their experience as an average and ordinary person. In this article, Jesse Willms shows business owners and entrepreneurs just how to make the most out of user generated content to drive online engagement and conversion.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Introducing Branded Content For Businesses

In a world where attention spans have dipped so far due to endless scrolling on social media, businesses have just a few seconds to make an impact on their target audience as they scroll through their Instagram or Facebook feed. With that in mind, branded content seems to be the direction in which businesses are moving towards in terms of digital marketing and advertising. In this article, hear Jesse Willms introduce, outline, describe, and explore branded content and the reasons for why you might want to consider using it for your digital marketing efforts. Determine if branded content is right for your business.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Generating Revenue Through Social Media

What would you say if someone told you that you could earn up to $1,000 – and potentially more – for a single post on Instagram? Well, Instagram influencers have been known to make up to $10,000 for a single post! With that in mind, it should be quite clear that generating revenue through social media really isn’t impossible – in fact, it’s a lot easier than you thought. It all begins with engagement, followers, and action. If you want to learn how to earn money through social media, take a look at what Jesse Willms has to share about it by clicking the link below.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

The Best Time To Post on Social Media

Social media can be a tough cookie to crack at first – but once you begin to pick up on all of the secrets, tricks, and peculiar nuances, you can use it to your benefit. And there’s no one better than Jesse Willms, the esteemed internet guru and digital marketing expert to guide you through that process. Knowing the best time to post on social media is one thing – but knowing the best time to post for your target audience is even more critical. Learn all about what Jesse has to say in the article linked below.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Cornerstone Content 101 By Jesse Willms

As someone who has spent nearly every day of his life learning the ins and outs of digital marketing and internet business since he was just 15 years old, Jesse Willms is no doubt, an authority in the field. Jesse understands content, and he understands just how critical it is for businesses and entrepreneurs to use cornerstone content to drive engagement on the web. Cornerstone content is the foundational content upon which other content pieces are built, and having the right cornerstone content is the secret to digital marketing success.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Jesse Willms Explains Multi-Level Marketing

For much of his life, Jesse Willms has been described as a serial entrepreneur, a skilled business owner, and a generational talent. However, if you asked him, he’d say that he’s a digital marketing specialist at heart. As someone who understands the benefits of multi-level marketing, he’s here to share this critical selling technique to help business owners and entrepreneurs build their own word-of-mouth marketing army to generate engagement and drive sales all without spending a single dollar on online advertising.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Increasing Social Media Followers In 4 Steps

If there’s anything that all business owners and entrepreneurs want, it’s to build and grow their social media following. Jesse Willms has spent years building thriving businesses on the web, and much of his success comes from building a strong social media presence. In this article, he offers his take on how businesses and entrepreneurs can go about increasing their social media followers through 4 simple steps which he believes are critical for success. From optimizing your profile, to promoting your social media account elsewhere and asking people to follow you, you can learn all about Jesse’s tips by clicking the link below.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Social Media Promotion 101

One of the biggest benefits of social media is that it provides businesses and entrepreneurs with prime real estate to promote their brand, services, or products. Remember, roughly 89% of people purchase products or services from a brand after following them on social media. From there, 91% of those people visit the website, and 85% of them recommend that brand to someone they know. With that said, it should be clear that social media works. In this article, hear Jesse Willms speak to the most important steps that business owners and entrepreneurs can take to leverage the power of social media for business promotion.

Jan 2018 – Present

Feb 16, 2021

News
Digital Journal

What’s New With Jesse Willms? Hear What He Had To Say In A Recent Interview With Business Matters

Jesse Willms is never one to sit at home and lounge around – he’s someone who is always working, always innovating, and always striving to do something better than what he did before. With that said, Jesse sat down for an interview with Business Matters back in February and divulged some details on his latest business ventures, some of his most critical tips for success, and how he was able to achieve so much success throughout his young career. If you’re interested in learning all about how Jesse built his success on the web, take a look below.

Jan 2018 – Present

Feb 16, 2021

News
Accesswire

Accesswire Features Story on Jesse Willms

If you’re familiar with who Jesse Willms is as a person, then you know that he’s always wanting more. Since he founded his first business at the age of just 15 years old, he’s gone on to build more than 25 successful online business – and he did it by learning how to turn followers and customers into raving and loyal fanatics who come back for more. Jesse recently sat down for an interview with Business Matters in which he spoke all about his exciting journey and his wild ride to success. Learn all about Jesse’s story from Accesswire.

Jan 2018 – Present

Feb 16, 2021

News
Yahoo! News

Yahoo! Finance Features Story on Jesse Willms

Throughout his still young career, Jesse Willms has always been focused on one thing – working. As a kid, Jesse was often found skipping out on his homework and instead, reading books about business greats like Warren Buffet and Bill Gates. After launching his first successful online company at 15 years old, he never looked back. Today, Jesse has owned more than 25 different online businesses, and he’s generated hundreds of millions of dollars in revenue. Jesse recently sat down for an interview with Business Matters in which he spoke all about his exciting journey and his wild ride to success.

Jan 2018 – Present

Feb 16, 2021

News
Associated Press

The Jesse Willms Story As Told By AP

There’s a reason for why Jesse Willms was asked to sit down with Business Matters for an exclusive interview to share his story – because it is one of the most exciting success stories regarding entrepreneurs in a generation. After launching his first successful online company at 15 years old, he never looked back. Today, Jesse has owned more than 25 different online businesses, and he’s generated hundreds of millions of dollars in revenue. Learn all about his story as seen on AP by clicking the link down below.

Jan 2018 – Present

Feb 16, 2021

News
techbullion.com

The Difference Between Traditional Marketing & Digital Marketing

Jesse Willms is a serial entrepreneur, business mentor, internet personality, and successful digital marketing expert who brings years of experience to the table – but not just in serving as a mentor, internet personality, or a digital marketer. Throughout his young career, Jesse founded more than 20 successful online companies, generating hundreds of millions of dollars in revenue. How? He did it all through digital marketing. In this article, learn all about Jesse’s take regarding the advantages that digital marketing has over traditional marketing.

Jan 2018 – Present

Feb 16, 2021

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Jesse Willms

Choosing Influencers For Product Promotion – Here’s Jesse Willms’ Take

The world of social media is effectively buzzing – and it has been for quite some time. However, influencers have certainly changed the game. And with that said, there is a growing trend that has some digital marketing professionals shook – while others are embracing it. In this article, Jesse Willms dissects the reasons for why businesses are choosing influencers for product promotion as opposed to the old ways of advertising. As someone who built his career around digital marketing, Jesse certainly has a thing or two to say on the matter. Take a look at the article below to learn more.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

Turning Your Idea Into A Business The Jesse Willms Way

For Jesse Willms, he’s been a car aficionado for as long as he could remember – however, it wasn’t until years into his already successful career as a serial entrepreneur that he actually started a business that revolved around cars – Car History Group. With that said, he knows a thing or two about turning ideas into successful businesses. In this article, Jesse shares all about how you can go about bringing your dream to life – even without the skills, expertise, or experience required to take it to the next level.

Jan 2018 – Present

Feb 16, 2021

News
Company Leaders

Your Roadmap To Success As Written By Jesse Willms

If there is anyone to look up to as an entrepreneur or business owner, it’s Jesse Willms. Jesse started his first online business at just 15 years old. A few years later, he went on an entrepreneurial spree, launching more than 20 different healthcare supplement brands online and generating hundreds of millions of dollars in sales. From there, he continued on a pathway to success, launching more than 25 businesses before he turned 30 years old. Jesse’s success story serves as a roadmap for success for any aspiring entrepreneur – learn all about Jesse’s story by clicking on the link below.

Jan 2018 – Present

Feb 16, 2021

News
Founders Guide

Jesse Willms Story – From Ordinary Student To Marketing Maestro

At one point, Jesse Willms was just an ordinary teenager living in the Alberta suburbs. Then something happened. At 15 years old, he launched his first online company and never looked back. Since then, Jesse has generated hundreds of millions of dollars of revenue through more than 25 different online companies. Today, he wants to share that story with you, so that you can follow in his footsteps and see for yourself that sometimes, ordinary people can do extraordinary things. Learn all about Jesse’s journey with the article linked below.

Jan 2018 – Present

Feb 16, 2021

News
Accesswire

Jesse Willms Launches His Blog

When it comes to business and the power of digital marketing, there is no one better to learn from than Jesse Willms – and he’s excited to tell you all about his tricks, tips, secrets, and strategies. In the beginning of 2021, Jesse launched his brand new blog, where he shares exciting and engaging content relevant for today’s business owners, entrepreneurs, and digital marketers. Become a follower of his blog today to make sure that you always have tips from a true industry leader on your screen.

Jan 2018 – Present

Feb 16, 2021

News
Jesse Willms

The Importance of Keyword Research According To Jesse Willms

As someone who has spent his career building successful online businesses, Jesse Willms knows a thing or two about keyword research. For Jesse, making sure that all of his online companies showed up at the top of Google’s searches when a user conducted a search for anything related to his brand wasn’t a luxury – it was a must. It was a game breaker. It was everything. In this article, learn all about Jesse’s journey, and the importance of keyword research.

Jan 2018 – Present

Feb 16, 2021

News
Business Opportunities

Jesse Willms’ Story With Business Opportunities

Recently, Jesse Willms sat down with Business Opportunities for an interview on his story. As someone who started his first business at the age of 15 and has since gone on to launch more than 25 additional businesses, generating hundreds of millions of dollars in revenue, he certainly has a tale to tell. Take a look at the interview below and learn all about Jesse’s unique entrepreneurial journey.